Home Sales Improve With Staging

Home Sales Improve With Staging

Home staging is the act of preparing a private residence for sale.  The goal of staging is to make a home appealing to the highest number of potential buyers, thereby selling a property more swiftly and for more money.  Staging techniques focus on improving a property’s appeal by transforming it into a welcoming, attractive product that anyone might want.

Staging a home for resale is, in many ways, the opposite of interior decorating.  With staging we want to de-personalize the home, while the interior decorating we use the client’s personal items, hobbies and interests to make an interesting and comfortable decor.  If it very difficult for a homeowner to see past their possessions to the heart and bones of the home.  This is the stager’s job  to simplify the home so that the prospective purchaser can visualize their possessions there.  By staging your home you can expect it to sell two to three times faster and for at least seven to fifteen percent more money than an un-staged home taken from a recent study by Coldwell Banker).

An empty home is more difficult to sell as it is hard for people to judge sizes without some furniture o show them how theirs will fit.  A cluttered space will look much smaller than it actually is.  It is important to simplify the home, as people will focus on personal items such as photos and trophies, and therefore losing concentration on the home itself.  We don’t want anything to distract to prospective purchaser.

A stager will go through a home with a checklist of over 30 items.  Hard to believe, but true!d  Some of these items are so simple, such as improving the lighting by upping the wattage on your light bulbs to give a brighter and warmer appearance.

No longer are realtors emphasizing location, location, location, but rather staging, staging, staging!  Now is the time to get a jump on the competition by staging your home.  You have only one chance to make a great first impression!

by Wendy Reeves Seifert

 

Wendy Reeves Siefert is a local decorator and interior designer in the Creston Valley and East Shore region of British Columbia.   You can find her web site at :  Over The Valley   For more information on staging or with any design questions, contact Wendy at overthevalley@telus.net.

Comments

  1. very interesting. I never thought of how staging can make a difference but the two photos really are different.

  2. Lisa Queen says:

    Great information here. I have never thought about staging when I sell. Thanks!

  3. if you stag do you have to pay the 300 to 1000 to stage it but it good

  4. Cindy S. says:

    Staging IS an extra expense…but it really does help to present the house in a way that will ultimately pay off in the end. It truly helps to bring in those higher offers!

  5. I never thought of or heard of staging. It does make a lot of sense to do!

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